Behind-The-Book Access · Reap The Value Before The Market Does
The complete pre-publication manuscript for founders and executives who know something is wrong — and are done waiting for the language to name it.
This is not a finished book launch. It is early access to an argument that is already too important to wait.
Death To Excel! makes the case that the spreadsheet was never the disease. The organizational instinct to make any familiar tool load-bearing — without governance, without architecture, without ever asking what it is actually costing — is. In the age of AI, that instinct is no longer just expensive. It is existential.
If you lead an SMB and you have ever sensed that your organization is working harder than its results justify — this complete pre-publication manuscript is the diagnosis you have been missing.
Free pre-publication access. You'll receive the complete manuscript by email.
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Most organizations do not get into trouble because they chose the wrong tool. They get into trouble because they kept promoting convenient tools into critical infrastructure — and stopped questioning the risk because it still "worked."
That was dangerous before. In the age of AI, it becomes much more expensive much more quickly.
Death To Excel! is the complete pre-publication manuscript for leaders who need a clearer way to see the problem — and a more serious way to think about what delay is already costing them.
The deeper problem is the organizational instinct to turn any available tool into load-bearing infrastructure.
It is often the sentence that allows invisible dependency to compound unchecked — for years.
The gap between sound architecture and accumulated dependency now widens faster than most leadership teams think. The organizations that recognize this early compound the advantage. The ones that don't disappear.
Carl J. Peterlin Jr. is the only Strategic Business Evolution Architect with 42 years of Fortune 10-to-startup pattern recognition. He has watched every major technology transition in modern business history produce the same bifurcation — the organizations that built the right architecture and the organizations that disappeared. He wrote Death To Excel! so that every SMB leader who reads it has one fewer reason to end up on the wrong side of the AI transition. He is also the author of Your SMB AI Revenue Ratchet.
If you have been sensing that something is architecturally wrong — and you want the language to name it before your competitors do — this book draft is the diagnosis. Get the complete manuscript now, before publication.
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